SECURED ANTI-COUNTERFEIT CODE AND SECURITY LABELS FOR BRAND PROTECTION
Prevent Counterfeiting with Anti-Copy Security QR Code (AR Code)
At Nabcore, innovation drives us to deliver advanced product authentication solutions that protect your brand and your customers.
Our latest technology—the Anti-Copy Clone-Proof QR Code (AR Code)—offers bank-grade security to safeguard your products and packaging against unauthorized copying, data leaks, and breaches.
Designed for easy printing on labels and packaging, AR Codes provide a powerful barrier against counterfeiting and duplication, ensuring data remains secure at rest and in use.
We recognise that counterfeiting doesn’t just damage brand reputation—it can expose sensitive data, lead to lost sales, and erode consumer trust.
Our anti-counterfeit solutions empower brands to:
- Protect sensitive data from falling into the wrong hands
- Prevent revenue loss from counterfeit goods
- Help consumers easily identify genuine products with security labels
At Nabcore, we continuously enhance our strategies and applications to address evolving challenges. Whether you’re penetrating new markets or strengthening your position in existing ones, we provide tailored, technology-driven interlocking solutions to help you overcome obstacles and build long-term brand success.
Our deep expertise and proven case studies show how cooperation and data-driven strategies can deliver measurable, sustainable growth—no matter your business size.
OUR ANTI-COPY SECURITY QR CODE IN ACTION
HOW OUR PATENTED AR CODE TECHNOLOGY WORKS
Our patented Anti-Copy AR Code is powered by advanced image processing technology, artificial intelligence (AI), and machine learning algorithms. The technology leverages the resolution and functional losses that occur during counterfeit or copy printing to deliver anti-copy capabilities that protect your brand.
Here’s how the anti-copy feature is achieved:
When a digital file is converted to analog print, the process introduces slight drops in resolution and sharpness. Our AR code’s anti-copy functions are built on detecting and analyzing these differences—making unauthorized reproduction virtually impossible.
KEY DIFFERENCES: ANTI-COPY AR CODE vs. TRADITIONAL QR CODE
AR code
- Visual appearance is distinct from a standard QR code and can be customised. Includes a patented watermark feature.
- Offers bank-grade security—anti-copy and anti-counterfeit protection. Authentication is done through a dedicated app.
- Suitable for direct printing on important documents, product packaging, or e-documents. Designed for multiple quick authentications.
- Supports unique ID codes for each individual print (digital printing required), enabling track and trace functionality.
QR code
- Standard QR code can be copied or simulated to point to a fake website.
- Even with encryption, QR codes can be copied and made to appear legitimate.
- Requires redirection to a website, mobile site, or external app—no direct authentication or secure content on scan.
- Does not support authentication or track-and-trace capabilities.
How to secure QR or data matrix codes on existing products
Many companies print 1D barcodes or 2D codes such as QR codes or Data Matrix on products for tracking, authentication and consumer engagement purposes. These codes are printed directly onto packaging or labels. However, the codes are vulnerable to copying and duplication.
So how can we secure existing QR or Data matrix codes on products?
- 1. Incorporate an Anti-copy Digital Mark next to the existing variable QR or Data matrix code on the packaging.
- 2. The anti-copy digital mark can be printed as part of the packaging or label artwork design as a static print.
- 3. Variable QR or Data matrix codes can then be linked to the anti-copy digital mark. The combination creates secured smart packaging that is unique, anti-counterfeit and trackable with little or no change to the current printing process.
Understanding Anti copy Digital Marks
Key Approach:
- Direct printing of Anti-copy Digital Mark (ADM) onto packaging or label
Uniqueness:
- Create variable security marks through common Static printing process for mobile phones (iOS & Android) verification.
The Digital Mark can be positioned in the artwork design of packaging/label. E.g. Above or beside the QR code/Data Matrix
Customer can print Digital Mark as part of the design on Flexo/Offset/Gravure Machines
Customer provide their own unique QR/Data Matrix. Controls the information to share. Customer print their codes using normal thermal printer with lower resolution
Key Considerations for Anti-Counterfeit Packaging and Their Significance
For many companies, counterfeit products pose a serious risk—damaging reputation, eroding market share, and resulting in lost sales. To protect both brand and consumers, it’s essential to implement a robust anti-counterfeit system, including the use of anti-counterfeit packaging.
When choosing anti-counterfeit packaging, key features to consider include:
- Tamper-evident features: Clearly show if a package has been opened or altered.
- Security labels: Prevent counterfeit products from being passed off as genuine.
- Track-and-trace capabilities: Enable monitoring of products throughout the supply chain, making it easier to detect and stop counterfeiting activities.
By selecting packaging with these features, companies can significantly reduce the risk of counterfeiting and protect their brand integrity.
Understanding Anti-Counterfeit Security Labels
An anti-counterfeit security label is a specialized sticker or tag designed to help identify authentic products. These are commonly used on high-value goods, such as electronics, luxury apparel, and designer accessories.
Key features of anti-counterfeit security labels include:
- Holograms, watermarks, and complex designs that are difficult to replicate
- Unique serial numbers or barcodes that can be scanned for verification
- Tamper-resistant construction that makes removal or alteration difficult without damage
These labels help consumers easily verify authenticity and avoid purchasing counterfeit goods.
Decoding Physical Anti-Counterfeit Packaging
Anti-counterfeit packaging also incorporates design and material elements that make duplication or forgery extremely challenging. This packaging may include:
- Holograms
- Watermarks
- Ultraviolet (UV) inks
Companies use anti-counterfeit packaging to:
- Protect products from being illegally copied or reproduced
- Safeguard consumers from potentially dangerous fake goods that may not meet safety or quality standards
By using secure packaging, businesses protect both their customers and their brand while ensuring customers receive genuine, safe products.
CONTACT US TO LEARN MORE OR REQUEST A FREE TRIAL
SOLUTIONS
Product Authentication
Get counterfeit protection with our bank-graded security technologies that combine physical and online product authentication to safeguard your brand.
Smart Tracking
Gain real-time visibility across your supply chain to protect against illegal overruns, pilferage, or grey market diversion keeping your distribution secure.
Marketing Engagement
Enhance customer connections at every stage. Digitise your products with scannable codes, security labels, or chips for impactful pre and post purchase engagement.
FREQUENTLY ASKED QUESTIONS
Secured anti-counterfeit codes are advanced digital identifiers (often QR code-based) designed to prevent unauthorized product duplication. Security labels are physical tags or seals with built-in anti-counterfeit features, applied directly to packaging or products.
Solutions like our Anti-Copy Clone-Proof QR Codes contain encrypted data that can only be authenticated using authorized tools. When consumers scan these codes with their smartphones, they instantly receive confirmation of product authenticity.
These solutions help protect against counterfeit products, prevent revenue loss, enhance consumer trust, and provide valuable supply chain insights.
Yes, they can be tailored with your brand’s logo, colors, and design elements to maintain brand consistency while ensuring security.
Absolutely. Our secured codes and labels are versatile and suitable for industries including cosmetics, pharmaceuticals, electronics, fast moving consumer goods (FMCG), and more.
Consumers simply scan the secured code or inspect the security label using their smartphones—no special equipment or app required.
Consumers simply scan the secured code or inspect the security label using their smartphones—no special equipment or app required.
By blocking counterfeit products and unauthorised supply chain access, our solutions help secure sensitive data and reduce the risk of leaks or breaches.
We provide full support and maintenance, including updates and ongoing improvements to keep your anti-counterfeit solutions effective.
Yes, we offer case studies demonstrating how secured anti-counterfeit codes and security labels have protected brands and strengthened consumer trust. Contact Nabcore to learn more.