Guankai is a solution architect based in Singapore and the business development director of Nabcore Pte Ltd. He specializes in designing and implementing smart brand protection tracking and solutions. With over 10 years of experience navigating the grey market in Asia, his focus is on providing interlocking physical and digital applications for FMCG, industrial and automotive products. His solutions have helped brand owners to prevent loss revenue due to counterfeiting and enable consumer engagement to drive business growth.